Tuesday, February 28, 2012

Corporate Crackdown and Dolce & Gabbana

Corporate Crackdown is directed towards basically all consumers.


This add has a few brands that I can identify with such as Visa, Nike, Coca Cola, Wal Mart, Citi bank, Apple, Mcdonalds and Windows.
There really isn't just one specific group that this advertisement is directed towards.


The image is a flag with some of the most well-known brands and logos. The flag symbolizes America as a nation of consumers. Which is what we all are.


Although not all name brands are better than the generic verions. Example: I have drank a Safe way brand of cola vs. Coca Cola and its taste was EXACTLY the SAME!


I'd rather save my money and buy a cheaper brand than purchase something just for its name!

The only name brands I may use are body supplies. I love Victoria's Secret lotions and perfume. I also like Dove and Pantene. The only reason I choose these brands is because of their scents. None of them work any better than any other brand, they all do the same thing, I just prefer the way they smell over generic brands.




The other I add I chose was the Dolce & Gabbana add, which featured Madonna.
Looking at this add I couldn't really figure out what they were selling. The ad is a picture of Madonna washing some dishes in a nice leopard print top. Dolce & Gabbana is a high end fashion and very expensive, so I knew they must have been selling clothes. I found it kind of weird that they didn't really show her clothes too much, it was just a side view. Im guessing they are just using Madonna since she is very famous to market and sell their brand, not the actual fashion.

If I was flipping through a magazine and saw this ad, I would definately look passed it. There is nothing that catches my eye. The picture is black and white. The clothes are nice but they blend in to the back ground.

I also chose this ad because, Dolce & Gabbana is known for creating controversial ads. They usually portray women as second-class citizens. This ad. can definately be considered another one of those ads, since she is washing dishes and cleaning.












1 comment:

  1. Oh my gosh, I really like that baby cartoon!! So funny and so true. As sad as it is, basically as soon as we are born we are being bought and sold. Babies have logos on everything from their diapers to their bottles.

    Great background and layout for your blog. It has a lot of personality.

    ReplyDelete